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The mass-market paperback is a small, usually non-illustrated, inexpensive bookbinding format. This includes the A-format books of 110 mm × 178 mm (4 + 3 ⁄ 8 in × 7 in), [2] in the United Kingdom, and the "pocketbook" format books of a similar size, in the United States. Mass-market paperbacks usually are printed on cheap paper. [30]
For example, a typical octavo printed in Italy or France in the 16th century is roughly the size of a modern mass market paperback book, but an English 18th-century octavo is noticeably larger, more like a modern trade paperback or hardcover novel [citation needed].
Pocket Books produced the first mass-market, pocket-sized paperback books in the United States in early 1939 and revolutionized the publishing industry. The German Albatross Books had pioneered the idea of a line of color-coded paperback editions in 1931 under Kurt Enoch , and Penguin Books in Britain had refined the idea in 1935 and had one ...
A mass market, also known as undifferentiated market, is a large group of current and/or prospective customers, where individual members share similar needs. The size of a mass market depends on the product category. Mass marketers typically aim at between 50 and 100 percent of the total market potential. [7]
1-935597-06-X (mass market paperback) A Scattered Life is a 2010 novel written by American author Karen McQuestion and published by AmazonEncore [ 1 ] a division of Amazon Publishing . Originally released solely as an e-book for Amazon's Kindle , [ 2 ] the novel is notable for being the first self-published Kindle book optioned for film.
According to Circana, which tracks around 85% of the hardcover and paperback market, the genre's sales nearly doubled from 2015 to 2020, from around 5 million copies to around 10 million.
Mass market paperbacks ("pocket" paperback books sold through a third-party distributor) usually become stripped books rather than remaindered books. A typical remaindered book will be purchased far below the retail price by a specialist in remainders and resold for a fraction of the retail price.
(quoted from Amazon) A propane truck falls from an overpass, killing dozens of innocent people on the freeway below. When Robert Kerrick, one of Houston's most respected trial lawyers, agrees to represent the families of the victims, a bizarre chain of events is set into motion that ultimately threatens his career, his family, even his life.
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