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  2. Content strategy - Wikipedia

    en.wikipedia.org/wiki/Content_strategy

    Content strategy guides the planning, development, and management of content. It is a recognized field in user experience design, and it also draws from adjacent disciplines such as information architecture , content management , business analysis , digital marketing , and technical communication .

  3. Behavioral strategy - Wikipedia

    en.wikipedia.org/wiki/Behavioral_Strategy

    In the small tent conception, behavioral strategy is "a direct transposition of the logic of behavioral economics (and behavioral finance) to the field of strategic management," whereas in the middle-size conception it is "a commitment to understanding the psychology of strategists," and in the large tent conception it behavioral strategy is ...

  4. Content theory - Wikipedia

    en.wikipedia.org/wiki/Content_theory

    Content theory is a subset of motivational theories that try to define what motivates people. Content theories of motivation often describe a system of needs that motivate peoples' actions. Content theories of motivation often describe a system of needs that motivate peoples' actions.

  5. Strategic leadership - Wikipedia

    en.wikipedia.org/wiki/Strategic_Leadership

    Strategy making with this group begins with the organization's strategy story. Using middle managers in this role allows these individuals to raise their own strategic leadership bar. And it is through these middle managers that the organizational story becomes more accessible in those settings and situations that they know much more intimately ...

  6. Content strategist shares a deconstructed guide to ‘personal ...

    www.aol.com/entertainment/content-strategist...

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  7. Psychophysiological economics - Wikipedia

    en.wikipedia.org/wiki/Psychophysiological_economics

    Psychophysiological economics differs from behavioral economics by focusing on direct measures of physiological change and observational data, in addition to attitudinal measurement. Psychophysiological economics also differs from functional magnetic resonance imaging , which is typically applied exclusively to the study of brain activity.

  8. Behavioral game theory - Wikipedia

    en.wikipedia.org/wiki/Behavioral_game_theory

    Behavioral game theory analyzes interactive strategic decisions and behavior using the methods of game theory, [2] experimental economics, and experimental psychology. Experiments include testing deviations from typical simplifications of economic theory such as the independence axiom [3] and neglect of altruism, [4] fairness, [5] and framing ...

  9. Content strategist shares a deconstructed guide to ‘personal ...

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