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She started working at Mattel as a product manager in 1981 and was named CEO and Chairman of the Board in 1997. [2] Barad was one of four women to lead a Fortune 500 company at the time. She helped transformed Mattel from a toy company into a premier global family products company.
Ruth Marianna Handler (née Mosko; November 4, 1916 – April 27, 2002) was an American business magnate and inventor.She is best known for inventing the Barbie doll in 1959 [2] and being co-founder of toy manufacturer Mattel with her husband Elliot, as well as serving as the company's first president from 1945 to 1975.
In February 2017, Georgiadis succeeded Christopher A. Sinclair as Mattel's CEO. [8] She was selected to lead the company in the hope of bringing "a fresh perspective on enterprise alignment and a female voice at the helm does reinvigorate the potential for a dramatic modernization of the Mattel operating model". [9]
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An icon of the toy aisle is celebrating another milestone. Mattel-owned Barbie — which first debuted on March 9, 1959 — turns 64 today, and the brand has never been stronger, says CEO Ynon Kreiz.
Businessman Harold "Matt" Matson and the husband-and-wife duo of Elliot and Ruth Handler founded Mattel as Mattel Creations in January 1945 in a garage in Los Angeles. [20] [21] The company name chosen is a portmanteau of the surname of Matson and first name of Elliot, with former chairman and CEO Bob Eckert revealing at a 2013 Christmas Day Peninsula Seniors lecture that the founders ...
Mattel stock is up about 5% year to date but has climbed roughly 10% on the year. Since Kreiz's takeover, the stock has soared more than 40%. Alexandra Canal is a Senior Reporter at Yahoo Finance.