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In the early and mid 2020s, common hair accessories included pearl and sequin hair clips, headbands, bandannas and scrunchies. During the lockdowns of 2020–21, some women in the UK, America, and Asia experimented with DIY hairstyles at home, including the bob cut, the crop, [392] the partially shaved head, bangs, and the pixie cut. [393]
Cosmetic advertising is the promotion of cosmetics and beauty products by the cosmetics industry through a variety of media. The advertising campaigns are usually aimed at women wishing to improve their appearance, commonly to increase physical attractiveness and reduce the signs of ageing .
Decolonizing beauty advertisements is crucial as the industry moves toward greater inclusivity. Last year’s renewed social justice movement illuminated the responsibility beauty companies have ...
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The idea of the liberated "new woman" was a reflection of their renewed economic power during the war and political power after the passage of the 19th Amendment granting women the right to vote.
Dove, a beauty brand known for its 20-year marketing campaign around showcasing “real bodies,” has taken the initiative a step forward in the age of AI. Dove pledges to never represent ‘real ...
Inspired by market research that suggested only 4% of women describe themselves as beautiful (up from 2% in 2004), and around 54% believe that when it comes to how they look, they are their own worst beauty critic, Unilever's Dove brand has been conducting a marketing campaign called Dove Campaign for Real Beauty that aims to celebrate women's natural beauty since 2005. [2]
The result is Prim ’N Poppin’, a project that re-creates retro beauty ads with a more inclusive spin. Drawing on Comita’s photographic eye (she’s captured shots for Saks Fifth Avenue ...
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