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Diet soda. Diet or light beverages (also marketed as sugar-free, zero-calorie, low-calorie, zero-sugar or zero) are generally sugar-free, artificially sweetened beverages with few or no calories. They are marketed for diabetics and other people who want to reduce their sugar and/or caloric intake.
Tab (stylized as TaB) was a diet cola soft drink produced and distributed by The Coca-Cola Company, introduced in 1963 and discontinued in 2020. The company's first diet drink, [1] Tab was popular among some people throughout the 1960s and 1970s as an alternative to Coca-Cola. Several variations were made, including a number of fruit-flavored ...
7 Up is commonly consumed cold – refrigerated or with ice. It is also used as a mixer for highball alcoholic lemon-lime soda cocktails, including the 7 and 7 (Seagram's 7 Crown and 7 Up) and CC and Seven (Canadian Club whisky and 7 Up). 7 Up is also used in both alcoholic and non-alcoholic punches.
2011 – Diet Coke surpasses Pepsi in sales for the first time to become the second most popular soda in the United States after Coca-Cola. [15] 2013 – In the UK, Coca-Cola swapped the logo on Coca-Cola, Diet Coke and Coke Zero bottles and cans in the UK with 150 of Britain's most popular names for a summer-long "Share a Coke" campaign. [16] [17]
Fresca is a grapefruit -flavored citrus soft drink created by The Coca-Cola Company. Borrowing the word Fresca (meaning "fresh") from Italian, Spanish, and Portuguese, it was introduced in the United States in 1966. Originally a bottled sugar-free diet soda, sugar sweetened versions were introduced in some markets.
Diet Pepsi, currently stylised in all caps as Pepsi Diet, is a diet carbonated cola soft drink produced by PepsiCo, introduced in 1964 as a variant of Pepsi with no sugar. . First test marketed in 1963 under the name Patio Diet Cola, it was re-branded as Diet Pepsi the following year, becoming the first diet cola to be distributed on a national scale in the United S
In 1964, Patio Diet Cola became Diet Pepsi. [3] The newly branded diet soda was advertised alongside Pepsi, [2] with the tagline "Pepsi either way", which replaced the slogan "Dances with flavor". Most of the remaining Patio line of flavors were phased out by the early 1970s, while a few survived until the mid-1970s.
As major soda producers such as The Coca-Cola Company and PepsiCo launched their own diet brands in the 1960s, No-Cal found it hard to compete. This, coupled with the Food and Drug Administration's ban of cyclamate sweeteners from all U.S. food and drug products in October 1970, [6] caused No-Cal to lose market share and slowly disappear.