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Event management is the application of project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. It involves studying the brand, identifying its target audience, devising the event concept, and ...
Sustainable event management (also known as event greening) is event management with particular concern for environmental, economic and social issues . Sustainability in event management incorporates socially and environmentally responsible decision making into the planning, organisation and implementation of, and participation in, an event.
Green conventions or green meetings are conventions which are conducted in ways which minimize the environmental burdens imposed by such activities. Green event planners apply environmentally preferred practices to waste management, resource and energy use, travel and local transportation, facilities selection, siting and construction, food provision and disposal, hotels and accommodations ...
Stage management. Stage management is a broad field that is generally defined as the practice of organization and coordination of an event or theatrical production. Stage management may encompass a variety of activities including overseeing of the rehearsal process and coordinating communications among various production teams and personnel.
v. t. e. Product management is the business process of planning, developing, launching, and managing a product or service. It includes the entire lifecycle of a product, from ideation to development to go to market. Product managers are responsible for ensuring that a product meets the needs of its target market and contributes to the business ...
In addition, several other titles specific to the categories of events produced are used, such as corporate planner and party planner. The banquet event order (BEO), a standard form used in the hospitality industry to document the requirements of an event as pertinent to the venue, [2] has presented numerous problems to meeting and convention ...
Event marketing strategy is a tailor-made plan to promote a brand/product with events as an advertising tool. This includes an in-depth analysis of plans for the brand's presence at events. In order to measure the success of event marketing, the brand impact has to be verified. Based on an analysis made by the Advertising Research Foundation ...
Corporate entertainment describes private events held by corporations or businesses for their staff, clients or stakeholders. These events can be for large audiences such as conventions and conferences, or smaller events such as retreats, holiday parties or even private concerts. It is also commonly used to mean corporate hospitality, the ...