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  2. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  3. Delphi method - Wikipedia

    en.wikipedia.org/wiki/Delphi_method

    e. The Delphi method or Delphi technique (/ ˈdɛlfaɪ / DEL-fy; also known as Estimate-Talk-Estimate or ETE) is a structured communication technique or method, originally developed as a systematic, interactive forecasting method that relies on a panel of experts. [1][2][3][4][5] Delphi has been widely used for business forecasting and has ...

  4. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing Mix Modeling (MMM) is a forecasting methodology used to estimate the impact of various marketing tactic scenarios on product sales. MMMs use statistical models, such as multivariate regressions, and use sales and marketing time-series data. They are often used to optimize advertising mix and promotional tactics with respect to sales ...

  5. Demand forecasting - Wikipedia

    en.wikipedia.org/wiki/Demand_forecasting

    Demand forecasting is the prediction of the quantity of goods and services that will be demanded by consumers at a future point in time. [1] More specifically, the methods of demand forecasting entail using predictive analytics to estimate customer demand in consideration of key economic conditions. This is an important tool in optimizing ...

  6. Sales and operations planning - Wikipedia

    en.wikipedia.org/wiki/Sales_and_operations_planning

    Sales and operations planning. Sales and operations planning (S&OP) is an integrated business management process through which the executive/leadership team continually achieves focus, alignment, and synchronization among all organization functions. The S&OP process includes an updated forecast that leads to a sales plan, production plan ...

  7. Bass diffusion model - Wikipedia

    en.wikipedia.org/wiki/Bass_diffusion_model

    The Bass model or Bass diffusion model was developed by Frank Bass. It consists of a simple differential equation that describes the process of how new products get adopted in a population. The model presents a rationale of how current adopters and potential adopters of a new product interact. The basic premise of the model is that adopters can ...

  8. Economic forecasting - Wikipedia

    en.wikipedia.org/wiki/Economic_forecasting

    Economic forecasting is the process of making predictions about the economy. Forecasts can be carried out at a high level of aggregation—for example for GDP, inflation, unemployment or the fiscal deficit —or at a more disaggregated level, for specific sectors of the economy or even specific firms. Economic forecasting is a measure to find ...

  9. Cash flow forecasting - Wikipedia

    en.wikipedia.org/wiki/Cash_flow_forecasting

    e. Cash flow forecasting is the process of obtaining an estimate of a company's future cash levels, and its financial position more generally. [1] A cash flow forecast is a key financial management tool, both for large corporates, and for smaller entrepreneurial businesses. The forecast is typically based on anticipated payments and receivables.