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  2. United States trademark law - Wikipedia

    en.wikipedia.org/wiki/United_States_trademark_law

    t. e. A trademark is a word, phrase, or logo that identifies the source of goods or services. [1] Trademark law protects a business' commercial identity or brand by discouraging other businesses from adopting a name or logo that is "confusingly similar" to an existing trademark. The goal is to allow consumers to easily identify the producers of ...

  3. Trademark infringement - Wikipedia

    en.wikipedia.org/wiki/Trademark_infringement

    v. t. e. Trademark infringement is a violation of the exclusive rights attached to a trademark without the authorization of the trademark owner or any licensees (provided that such authorization was within the scope of the licence). Infringement may occur when one party, the "infringer", uses a trademark which is identical or confusingly ...

  4. Initial interest confusion - Wikipedia

    en.wikipedia.org/wiki/Initial_Interest_Confusion

    v. t. e. Initial interest confusion is a legal doctrine under trademark law that permits a finding of infringement when there is temporary confusion that is dispelled before the purchase is made. Generally, trademark infringement is based on the likelihood of confusion for a consumer in the marketplace. This likelihood is typically determined ...

  5. Trademark or Copyright: Which Do You Need for Your Business?

    www.aol.com/trademark-copyright-business...

    Every small business has some form of intellectual property associated with it. Intellectual property, or IP, is a valuable company asset. It comes in four types: trademarks, copyrights, patents ...

  6. Trademark - Wikipedia

    en.wikipedia.org/wiki/Trademark

    A trademark (also written trade mark or trade-mark[ 1 ]) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies a product or service from a particular source and distinguishes it from others. [ 2 ][ 3 ] A trademark owner can be an individual, business organization, or any legal entity.

  7. Passing off - Wikipedia

    en.wikipedia.org/wiki/Passing_off

    Passing off is a common law tort which can be used to enforce unregistered trade mark rights. The tort of passing off protects the goodwill of a trader from misrepresentation. The law of passing off prevents one trader from misrepresenting goods or services as being the goods and services of another, and also prevents a trader from holding out ...

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