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A feasibility study is an assessment of the practicality of a project or system. A feasibility study aims to objectively and rationally uncover the strengths and weaknesses of an existing business or proposed venture, opportunities and threats present in the natural environment, the resources required to carry through, and ultimately the prospects for success.
Feasibility report This type of report studies a situation (for example, a problem or opportunity) and the plan for doing something about it, then determines whether that plan is "feasible". This would involve determining whether it is technologically possible to achieve and whether it is practical in the current technological, economical and ...
Marketing. Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior . This involves specifying the data required to address these ...
Proof of concept ( POC or PoC ), also known as proof of principle, is a realization of a certain idea, method or principle in order to demonstrate its feasibility, [1] or viability, [2] or a demonstration in principle with the aim of verifying that some concept or theory has practical potential. A proof of concept is usually small and may or ...
Market segmentation is the process of dividing up mass markets into groups with similar needs and wants. [2] The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for each targeted market segment ...
Front-end loading (FEL), also referred to as Front End Planning (FEP), pre-project planning (PPP), feasibility analysis, conceptual planning, programming/schematic design and early project planning, is the process for conceptual development of projects in processing industries such as upstream oil and gas, petrochemical, natural gas refining, extractive metallurgy, waste-to-energy ...
A business case captures the reasoning for initiating a project or task. [1] Many projects, but not all, are initiated by using a business case. [2] It is often presented in a well-structured written document, [3] but may also come in the form of a short verbal agreement or presentation. The logic of the business case is that, whenever ...
v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...