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  2. Friedman doctrine - Wikipedia

    en.wikipedia.org/wiki/Friedman_doctrine

    The Friedman doctrine, also called shareholder theory, is a normativetheory of business ethicsadvanced by economist Milton Friedmanwhich holds that the social responsibility of business is to increase its profits.[1] This shareholder primacyapproach views shareholders as the economic engine of the organization and the only group to which the ...

  3. Customer profitability - Wikipedia

    en.wikipedia.org/wiki/Customer_profitability

    Customer profitability (CP) is the profit the firm makes from serving a customer or customer group over a specified period of time, specifically the difference between the revenues earned from and the costs associated with the customer relationship in a specified period. According to Philip Kotler, "a profitable customer is a person, household ...

  4. Price discrimination - Wikipedia

    en.wikipedia.org/wiki/Price_discrimination

    Price discrimination. Price discrimination is a microeconomic pricing strategy where identical or largely similar goods or services are sold at different prices by the same provider in different market segments. [ 1][ 2][ 3] Price discrimination is distinguished from product differentiation by the more substantial difference in production cost ...

  5. Service guarantee - Wikipedia

    en.wikipedia.org/wiki/Service_guarantee

    A service guarantee is a marketing tool service firms have increasingly been using to reduce consumer risk perceptions, signal quality, differentiate a service offering, and to institutionalize and professionalize their internal management of customer complaint and service recovery. [1] By delivering service guarantees, companies entitle ...

  6. The platform entered its latest market, Thailand, last month. Temu operates as an online store, carrying cut-price merchandise from self-employed sellers. More than 100,000 of them are based in ...

  7. The Do’s and Don’ts of Complaining About Money - AOL

    www.aol.com/finance/don-ts-complaining-money...

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  8. Profit motive - Wikipedia

    en.wikipedia.org/wiki/Profit_motive

    In economics, the profit motive is the motivation of firms that operate so as to maximize their profits.Mainstream microeconomic theory posits that the ultimate goal of a business is "to make money" - not in the sense of increasing the firm's stock of means of payment (which is usually kept to a necessary minimum because means of payment incur costs, i.e. interest or foregone yields), but in ...

  9. ’Look at it until it makes you sick’: Grant Cardone says you ...

    www.aol.com/finance/grant-cardone-says-checking...

    Start with your everyday bank account. If you want to make your accessible cash work for you, consider a no-fee checking and savings account with SoFi. SoFi offers 4.60% APY on savings balances ...