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Need theory, also known as Three needs theory, [1] proposed by psychologist David McClelland, is a motivational model that attempts to explain how the needs for achievement, affiliation, and power affect the actions of people from a managerial context.
People also talk about the needs of a community or organisation. Such needs might include demand for a particular type of business, for a certain government program or entity, or for individuals with particular skills. This is an example of metonymy in language and presents with the logical problem of reification. Medical needs.
Physiological needs include: Air, Water, Food, Heat, Clothes, Reproduction, Shelter [22] and Sleep. Many of these physiological needs must be met for the human body to remain in homeostasis. Air, for example, is a physiological need; a human being requires air more urgently than higher-level needs, such as a sense of social belonging.
The Need for Achievement refers to the notion of getting ahead and succeeding. The Need for Affiliation is the desire to be around people and be well received socially. It also includes the desire for being a member in a group and conformity. The Need for Power is the desire for control over others and over yourself.
Glasser suggested that teachers should assist students in envisioning a fulfilling school experience and planning the choices that would enable them to achieve it. [2] For example, Johnny Waits is an 18-year-old high school senior and plans on attending college to become a computer programmer. Glasser suggests that Johnny could be learning as ...
Elihu Katz, Jay Blumler, and Michael Gurevitch synthesized that UGT's approach was focused on "the social and psychological origins of needs, which generate expectations of the mass media or other sources, which lead to differential patterns of media exposure (or engagement in other activities), resulting in need gratifications and some other ...
Examples are the desire for food, water, and shelter. Higher needs belong to the psychological level and are associated with the potential to grow as a person. Examples are self-esteem in the form of a positive self-image and personal development by actualizing one's unique talents and abilities. [125]