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Anadiplosis – repeating the last word of one clause or phrase to begin the next. Analogy – the use of a similar or parallel case or example to reason or argue a point. Anaphora – a succession of sentences beginning with the same word or group of words. Anastrophe – inversion of the natural word order.
For example, Frank Luntz tests audience reaction to certain words or phrases using dial technology, a mechanism which instantaneously shows moment by moment reactions to speeches or presentations. This research has been extremely beneficial to his clients, as they can use ideographs as "trigger words" in an advertising campaign .
The Takahashi method is a technique deploying extremely simple and distilled visual slides for presentations. It is similar to the Lessig method, created by Harvard professor and former presidential candidate Lawrence Lessig. It is named for its inventor, Masayoshi Takahashi. Unlike a typical presentation, no pictures and no charts are used.
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For example, the phrase, "John, my best friend" uses the scheme known as apposition. Tropes (from Greek trepein, 'to turn') change the general meaning of words. An example of a trope is irony, which is the use of words to convey the opposite of their usual meaning ("For Brutus is an honorable man; / So are they all, all honorable men").
The modern use of the phrase is generally attributed to Fred R. Barnard. Barnard wrote this phrase in the advertising trade journal Printers' Ink, promoting the use of images in advertisements that appeared on the sides of streetcars. [6] The December 8, 1921, issue carries an ad entitled, "One Look is Worth A Thousand Words."
Dr. McGeehan suggests using this phrase with someone who you just know is trying to get a rise out of you. It allows you to side-step. For example, a boss says, "You really need to work on your ...
A presentation program is commonly used to generate the presentation content, some of which also allow presentations to be developed collaboratively, e.g. using the Internet by geographically disparate collaborators. Presentation viewers can be used to combine content from different sources into one presentation.
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