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2. Chief content officer - Wikipedia

   en.wikipedia.org/wiki/Chief_content_officer

   The CCO may also lead a company's branding and marketing efforts (as it relates to content), if these areas are not overseen by a chief marketing officer. The chief content officer is responsible for hiring and leading a team of content marketers and writers. The CCO create an overall content strategy, develop editorial plans and calendars to ...

3. Content designer - Wikipedia

   en.wikipedia.org/wiki/Content_designer

   Content designer is a defined role in the UK government civil service [4] and in the Australian government. [5] In the UK government: Content designers are responsible for creating, updating and reviewing content around the end-to-end user journey and are comfortable using evidence, data and research.

4. Content strategy - Wikipedia

   en.wikipedia.org/wiki/Content_strategy

   Content strategy guides the planning, development, and management of content. It is a recognized field in user experience design, and it also draws from adjacent disciplines such as information architecture , content management , business analysis , digital marketing , and technical communication .

5. Content management - Wikipedia

   en.wikipedia.org/wiki/Content_management

   Content management is an inherently collaborative process. It often consists of the following basic roles and responsibilities: Creator – responsible for creating and editing content. Editor – responsible for tuning the content message and the style of delivery, including translation and localization.

6. Content marketing - Wikipedia

   en.wikipedia.org/wiki/Content_marketing

   Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...

7. Chief marketing officer - Wikipedia

   en.wikipedia.org/wiki/Chief_marketing_officer

   A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...