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A hypercasual game is a video game (typically a mobile video game) which is easy-to-play and usually free-to-play; hypercasual games also feature very minimalistic user interfaces. Popularized in 2017 by game makers such as Kwalee, Ketchapp and Voodoo, these games can be quickly played after downloading, usually without any tutorial or ...
The company was founded in 2013 by Alexandre Yazdi and Laurent Ritter. Voodoo's games began predominantly as free-to-play "hyper-casual games", which they helped popularize. Since then, the company has shifted to developing and publishing casual games and apps. Voodoo’s games and apps have surpassed 7 billion downloads as of 2024. [3]
A casual game is a video game ... The term "hyper-casual game" or "instant game" arose in 2017 ... Nintendo's Game Boy was released with Tetris as a free pack-in game.
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