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  2. Unity in variety - Wikipedia

    en.wikipedia.org/wiki/Unity_in_variety

    Humans seek the variety (that carries a promise of learning) to avoid the state of boredom, yet too much variety is perceived as chaos. Human brain needs the generally chaotic world to be structured for a better apperception , perceptual organization , and processing fluency , thus creating the want for unity , a holistic view enabled through ...

  3. Design thinking - Wikipedia

    en.wikipedia.org/wiki/Design_thinking

    Solving Problems with Design Thinking: Ten Stories of What Works. New York: Columbia University Press, 2013. ISBN 0-231-16356-8; Lupton, Ellen. Graphic Design Thinking: Beyond Brainstorming. New York: Princeton Architectural Press, 2011. ISBN 978-1-56898-760-6. Martin, Roger L. The Design of Business: Why Design Thinking is the Next Competitive ...

  4. Design principles - Wikipedia

    en.wikipedia.org/wiki/Design_principles

    Planning a consistent and similar design is an important aspect of a designer's work to make their focal point visible. Too much similarity is boring but without similarity important elements will not exist and an image without contrast is uneventful so the key is to find the balance between similarity and contrast.

  5. Design theory - Wikipedia

    en.wikipedia.org/wiki/Design_theory

    Design theory is a subfield of design research concerned with various theoretical approaches towards understanding and delineating design principles, design knowledge, and design practice. History [ edit ]

  6. Big Five personality traits - Wikipedia

    en.wikipedia.org/wiki/Big_Five_personality_traits

    They organised for three anonymous people to categorise adjectives from Webster's New International Dictionary and a list of common slang words. The result was a list of 4504 adjectives they believed were descriptive of observable and relatively permanent traits. [37] In 1943, Raymond Cattell of Harvard University took Allport and Odbert's list ...

  7. Imageability - Wikipedia

    en.wikipedia.org/wiki/Imageability

    Imageability is a measure of how easily a physical object, word or environment will evoke a clear mental image in the mind of any person observing it. [1] [2] It is used in architecture and city planning, in psycholinguistics, [3] and in automated computer vision research. [4]

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  9. Psychological typologies - Wikipedia

    en.wikipedia.org/wiki/Psychological_typologies

    An example of trait psychology development (stages): Singling out the types of love as psychology of traits. In the Antique time the typology of the kinds of love was very popular, these comprised: Eros – a passionate physical and emotional love based on aesthetic enjoyment; stereotype of romantic love