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Amway Corp. (short for "American Way") is an American multi-level marketing (MLM) company that sells health, beauty, and home care products. [2] [3] [4] The company was founded in 1959 by Jay Van Andel and Richard DeVos and is based in Ada, Michigan. [5] Amway and its sister companies under Alticor reported sales of $8.9 billion in 2019. [1]
Nutrilite is a brand of mineral, vitamin, and dietary supplements developed in 1934 by Carl F. Rehnborg. Nutrilite products are currently manufactured by Access Business Group, a subsidiary of Alticor whose products are sold via Amway worldwide.
Amway North America (formerly known as Quixtar North America) is an American worldwide multi-level marketing (MLM) company, founded 1959 in Ada, Michigan, United States. It is privately owned by the families of Richard DeVos and Jay Van Andel through Alticor which is the holding company for businesses including Amway, Amway Global, Fulton Innovation, Amway Hotel Corporation, Hatteras Yachts ...
Headquarters in Ada, Michigan. Alticor is a privately owned American corporation run by the DeVos and Van Andel families. [5] It was established in 1999 to serve as the parent company for a handful of business ventures, most notably the multi-level marketing company Amway and Amway Global, and a manufacturing and distribution company, Access Business Group.
Network Twentyone, is a training and support organization [1] for distributors working with the Amway business. [2] [3] [4] It was founded in 1990 by Jim and Nancy Dornan, distributors with Amway, originally to support their Amway network in the United States and Australia. [5]
Edith Rehnborg, wife of Nutrilite founder Carl Rehnborg, founded Edith Rehnborg Cosmetics in 1958, which later became Artistry. [1] In 1972, Nutrilite merged with Amway thereby giving Amway the controlling interest of the Artistry brand. [2]
DeVos started at Amway early in his working career, and took on various responsibilities and roles before being named president in 2002. [ 6 ] Doug DeVos is the brother of Dick DeVos , and brother-in-law to Betsy DeVos , who was the Secretary of Education in the Trump Administration , from 2017 to 2021.
A bidding war followed between Amway, a multi-level marketing company known for selling home care products, and Columbus, Georgia-based insurer American Family Corp., which dropped out after the asking price approached $20 million (equivalent to $101 million in 2023). [3] On September 30, 1977, Amway bought the network. [171]
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