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A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience.
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A promotional single (digital single in South Korea) is a single that is made available to radio stations, nightclubs, music publications, and other media outlets by a record label to promote a commercial single or album. A song may be released as a promotional single even if no commercial version of the single is available to buy.
Such products, which are often informally called promo products, swag [1] , or freebies (count nouns), are used in marketing and sales. Often they are of the tchotchke type. They are given away or sold at a loss to promote a company , corporate image , brand , or event.
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Template for articles with promotional content Template parameters [Edit template data] This template prefers inline formatting of parameters. Parameter Description Type Status Scope (e.g. section) 1 This parameter allows an editor to replace the default word "article" with another word, usually "section" Default article Content optional Type type 2 To replace the text "promotional content ...
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