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The George brand was founded in 1989 as a partnership between English fashion designer George Davies and Asda. The latter had recruited the high-street designer for its grocery store brand to help shoppers avoid high street. Asda and George were sold to Walmart in 1999, which led to the expansion of the George brand into Walmart stores. [2]
Contemporary outfit including a black jumper or pinafore dress Navy woolen pinafore with velvet yoke , worn by students of Dunfermline College of Physical Education c. 1910–1920. A jumper (in American English), jumper dress, or pinafore dress [1] [2] is a sleeveless, collarless dress intended to be worn over a blouse, shirt, T-shirt or sweater.
Asda CEO Archie Norman commented that Davies grasped the fact that the line had to be based on value, and be a distinct brand name on its own. The George brand and range was developed by Davies's company Red Creative, set up to provide full clothing retail solutions [clarification needed] through a team of designers and marketeers.
The term "gymslip" primarily refers to the school uniform; otherwise the term pinafore dress (British English) or jumper dress (American English) is usually preferred. The introduction of the gymslip as female athletic wear is credited to Mary Tait, a student of Martina Bergman-Österberg, a pioneer of women's physical education in Britain. [1]
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A sweater (North American English) or pullover, also called a jersey or jumper (British English, Hiberno-English and Australian English), [1] is a piece of clothing, typically with long sleeves, made of knitted or crocheted material that covers the upper part of the body.
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