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Best Western then expanded to Mexico, Australia, and New Zealand in 1976. In 2002 Best Western International launched Best Western Premier in Europe and Asia. (The other hotels in the chain were known as Best Western.) In 2011, the chain's branding system-wide changed to a three-tiered system: Best Western, Best Western Plus, and Best Western ...
Red Lion Hotels' roots began in 1959 in the Portland metropolitan area by two local business partners, Tod McClaskey and Ed Pietz. The two had met at McClaskey's first business, the Frontier Room, in Vancouver, [3] Washington and went on to purchase the 89-room Thunderbird Motor Inn in Portland, Oregon, located along the Willamette River, at the east end of Portland's Broadway Bridge, across ...
From November 1, 1965, to 1970, Western International had an agreement with Hotel Corporation of America (today known as Sonesta), under which all 72 hotels of the two chains were jointly marketed as HCA and Western Hotels. [3] [11] From 1968 to 1973, Western International had a similar joint marketing agreement with UK-based Trust House Hotels.
Major soft brands launches were Ascend by Choice (2008), Autograph by Marriott (2010), Curio by Hilton (2014), Best Western Premier (2014), Unbound by Hyatt (2016), and Trademark by Wyndham (2017). Marriott continues to promote growth in its three soft brands, The Luxury Collection, Tribute Portfolio, and Autograph. [6]
The final Adam's Mark Hotel, in Buffalo, New York A former Alamo Plaza Hotel Courts location in Waco, Texas. Adam's Mark; Admiral Benbow Inn [1]; Alamo Plaza Hotel Courts; Albert Pick
Sonesta International Hotels Corporation is an American hotel company founded in 1937 and based in Newton, Massachusetts. [2] Sonesta's largest hotels are in Los Angeles, Houston, Chicago and New Orleans. [3]
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