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Fair Use Week was first proposed on a Fair Use Allies mailing list, which was an outgrowth of the Library Code of Best Practices Capstone Event, celebrating the development and promulgation of ARL's Code of Best Practices in Fair Use for Academic and Research Libraries.
Some non-free images may be used on Wikipedia, providing they meet both the legal criteria for fair use, and Wikipedia's own guidelines for non-free content. Non-free images that reasonably could be replaced by free content images are not suitable for Wikipedia.
When non-free media files (images, videos, and audio clips) are used on Wikipedia, a justification for their usage, called a non-free use rationale (or use rationale or fair use rationale), must be presented in the file description page, explaining how the file is used in a way consistent with Wikipedia's non-free content criteria.
The name of each article (a link to each article is also recommended) in which fair use is claimed for the item, and a separate, specific non-free use rationale for each use of the item, as explained at Wikipedia:Non-free use rationale guideline. [2] The rationale is presented in clear, plain language and is relevant to each use.
Wikipedia has many policies and guidelines about encyclopedic content. These standards require verifiability, neutrality, respect for living people, and more. The policies, guidelines, and process pages themselves are not part of the encyclopedia. They do not generally need to conform to the same content standards or style conventions as articles.
For instance, you cannot use a non-free image of a living person because, typically, it is possible for someone to take a picture of the subject and release that image freely. You cannot use The Dark Side of the Moon's album art to illustrate an article about optics, since you could easily use a different image of a prism diffracting light. And ...
In some cases, fair use guidelines may allow them to be used irrespective of any copyright claims. On Wikipedia, the use of media files is subject to the image use policy, and additionally the use of non-free content is governed by Wikipedia:Non-free content.
Wikipedia:Non-free content is an evolving page offering more specific guidance about what is likely to be fair use in the Wikipedia articles and what Wikipedia policy will accept, with examples. In general, the educational and transformative nature of Wikipedia articles provides an excellent fair use case for anyone reproducing an article.