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Adidas Forum in a high and low top. Work on creating the shoe first started in 1983 when French designer Jacques Chassaing decided to create a basketball shoe with input from professional players. He and a team went out and asked various players what they wanted to see in a basketball shoe so they could design the best shoe to play in.
Adidas Gazelle Bold in blue and yellow. Gazelle Bold is a platform variant of the Gazelle Indoor that was released in 2022 and specifically made for women. The design keeps all of the same features of the original Gazelle Indoor with the exception of the bottom of the shoe which features 3 soles stacked on top of each other.
Adidas Samba is an athletic shoe manufactured by German multinational Adidas. It was designed by Adidas founder Adolf Dassler in 1949. [ 1 ] It is the second-highest selling Adidas design with over 35 million pairs sold worldwide, behind the Stan Smith model . [ 2 ]
The original name of the shoes were Tournament later being renamed to Campus in the 1980s. Part of what made the shoes a success is the thicker overall design of the shoe when compared to other shoes from Adidas like the Samba or Gazelle. [2] This can be seen from the bigger sole, the bigger upper of the shoe, and even the wider stripes on the ...
Adidas wanted to design a shoe that would be more universal and useful to every player on the court. The plan for the shoe also included not only having one player be the face of the new product but rather have the top ten players in the NBA promote the shoes, inspiring the name of "Top Ten". [ 1 ]
In the U.S., the annual footwear industry revenue was $48 billion in 2012. In 2015, there were about 29,000 shoe stores in the U.S. and the shoe industry employed about 189,000 people. [47] Due to rising imports, these numbers are also declining. The only way of staying afloat in the shoe market is to establish a presence in niche markets. [48]
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