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  2. Doorway effect - Wikipedia

    en.wikipedia.org/wiki/Doorway_effect

    The doorway effect or location updating effect is a replicable psychological phenomenon characterized by short-term memory loss when passing through a doorway or ...

  3. Affect control theory - Wikipedia

    en.wikipedia.org/wiki/Affect_control_theory

    Deflections are the distances in the EPA space between transient and fundamental affective meanings. For example, a mother complimented by a stranger feels that the unknown individual is much nicer than a stranger is supposed to be, and a bit too potent and active as well – thus there is a moderate distance between the impression created and the mother's sentiment about strangers.

  4. Social contagion - Wikipedia

    en.wikipedia.org/wiki/Social_contagion

    The field of social contagion has been repeatedly criticized for lacking a clear and widely accepted definition, even though any area of research is marked by definitional variation, and for sometimes involving work that does not distinguish between contagion and other forms of social influence, like command and compliance, or from the ...

  5. Social impact theory - Wikipedia

    en.wikipedia.org/wiki/Social_impact_theory

    The door-in-the-face technique, on the other hand, involves the experimenter asking for a large amount first; and when the target declines, they ask for a much smaller amount as a concession. This technique draws on external motivation because the request for a concession makes one feel obliged to comply.

  6. Matthew effect - Wikipedia

    en.wikipedia.org/wiki/Matthew_effect

    In the sociology of science, "Matthew effect" was a term coined by Robert K. Merton and Harriet Anne Zuckerman to describe how, among other things, eminent scientists will often get more credit than a comparatively unknown researcher, even if their work is similar; it also means that credit will usually be given to researchers who are already ...

  7. Proximity principle - Wikipedia

    en.wikipedia.org/wiki/Proximity_principle

    With the increasing use of technological-based communication, it is important to reflect on the impact this may have on the proximity principle.

  8. AOL Mail

    mail.aol.com/d?reason=invalid_cred

    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  9. Social fact - Wikipedia

    en.wikipedia.org/wiki/Social_fact

    In sociology, social facts are values, cultural norms, and social structures that transcend the individual and can exercise social control. The French sociologist Émile Durkheim defined the term, and argued that the discipline of sociology should be understood as the empirical study of social facts. For Durkheim, social facts "consist of ...