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Saponification is a process of cleaving esters into carboxylate salts and alcohols by the action of aqueous alkali. Typically aqueous sodium hydroxide solutions are used. [1] [2] It is an important type of alkaline hydrolysis. When the carboxylate is long chain, its salt is called a soap. The saponification of ethyl acetate gives sodium acetate ...
Small scale artisan soap makers find "melt and pour" production useful when trying out new product lines. The process differs from the cold process or hot process in utilising a pre-manufactured solid soap base which has already undergone saponification, so the soap maker does not need to handle caustic alkali, i.e. lye.
Ivory (French: Savon d'Ivoire) is an American flagship personal care brand created by the Procter & Gamble Company (P&G), including varieties of white and mildly scented bar soap that became famous for its claim of purity and for floating on water. Over the years, the brand has been extended to other varieties and products.
The logo of Camay used in 2006-2012. Camay is a British brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. For many years, Camay's slogan has been "Camay: the soap for beautiful women."
Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. [2] [3] [4] It is a manufacturer of personal care and household cleaning products and is a subsidiary of multinational company Henkel AG & Co. KGaA (Henkel Consumer Goods Inc.).
Companies young and old go through changes and growing pains over the years. It's hard to believe how much some big-name company logos have changed while others seem to have changed hardly at all.
But it wasn't an online uproar that prompted the company to revert back to its original logo shortly after the redesign. It was the 20% sales plummet that followed the month after.
Gossage is a family name of soapmakers and alkali manufacturers. Their company eventually became part of the Unilever group. During World War II, all soap brands were abolished by British government decree in 1942, in favour of a generic soap.