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Unlike the names in the list above, these names are still widely known by the public as brand names, and are not used by competitors. Scholars disagree as to whether the use of a recognized trademark name for similar products can truly be called "generic", or if it is instead a form of synecdoche .
Name Description License Refs Arduino: CC BY-SA: Dragonbox Pyra: pre-release schematics released in November 2016: CC BY-NC-SA [90] Free Beer: In December 2004 brewing recipe, brand and label artwork released under CC by Superflex and students of the IT University of Copenhagen: CC BY-SA [91] OpenMoko Neo Freerunner: CAD, schematics etc. files ...
eBay office in Toronto, Canada. eBay Inc. (/ ˈ iː b eɪ / EE-bay, often stylized as ebay or Ebay) is an American multinational e-commerce company based in San Jose, California, that allows users to buy or view items via retail sales through online marketplaces and websites in 190 markets worldwide.
As of September 2014, eBay has acquired over 40 companies, the most expensive of which was the purchase of Skype, a Voice over Internet Protocol company, for US$2.6 billion in cash plus up to an additional US$1.5 billion if certain performance goals were met. [2] The majority of companies acquired by eBay are based in the United States.
Beware assumptions about how such names are constructed and what they mean; a complex real example is Morgan Stanley Dean Witter Discover & Co., which resulted from a merger of two corporations, while its name, built from parts of those of previous entities that were themselves the results of mergers, consists of two last names, a first and ...
According to the iceberg model, 80% of the impact is hidden. The level of impact of changing a brand depends on the degree to which the brand is changed. There are several elements of a brand that can be changed in a rebranding these include the name, the logo, the legal name, and the corporate identity (including visual identity and verbal ...
Foreign letters and diacritical marks (such as the umlaut) are often used to give brand names foreign flavor. The heavy metal umlaut is used by a number of rock bands, usually to impart a generally Germanic and Gothic overtone to the band's name. Examples include Mötley Crüe, Motörhead, Queensrÿche, and Blue Öyster Cult. [10] [11] [12]
Examples of C2C include Craigslist and eBay, who pioneered this model in the early days of the internet. [3] Generally, transactions in this model occur via online platforms (such as PayPal), but often are conducted using social-media networks (e.g., Facebook marketplace) and websites (Craigslist). [2] The advantages of C2C include: [citation ...
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