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A Modelo business in the Mexican state of Oaxaca. Grupo Modelo began in 1925, and its founders were a group of twenty-five Spanish immigrants among whom stood out: Braulio Iriarte, owner of bakeries and Molino Euzkaro, in Mexico City, and Martín Oyamburu, industrialist, banker and landowner, founder of Hulera Euzkadi, Banco Crédito Español de México, S.A., and oil fields in the Veracruz ...
Modelo Especial is Grupo Modelo's second brand after Corona, and was first brewed in 1925. It is a pilsner-style beer that is available in both bottle and cans since 1966. It is second in popularity in Mexico and the company's third best seller in the USA. [14] [27] A light version, called Modelo Light, has been available since 1994. [28]
This page was last edited on 18 March 2009, at 21:32 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may ...
Constellation's beer portfolio includes imported brands such as rights in the United States to Corona, Modelo Especial, Negra Modelo, and Pacífico, as well as American craft beer producer Funky Buddha. Spirits brands include Svedka Vodka, Casa Noble Tequila and High West Whiskey, Nelson's Green Brier Tennessee Whiskey.
Except for some dark beers (Dos Equis Ambar, León Negra, Modelo Negra, and Noche Buena), which are Vienna-style beers almost all beer produced in Mexico is pilsner. Pacífico, a Mexican pilsner is named after the Pacific Ocean. Modelo Especial is described as a Pilsner lager by the brewer, but has a slightly richer and fuller taste than Corona.
The main shareholders of the new company that controlled Cervecería Modelo, a company whose sales in 1970 were estimated somewhere between 850 and 900 million pesos, were Juan Sánchez Navarro, Manuel Álvarez Loyo, Nemesio Díez, Secundino García, Antonino Fernández, Pablo Aramburuzabala and other employees of the brewery which would later ...
Most of the industry had been anticipating Modelo Especial to overtake Bud Light in sales for some time, but the boycott accelerated the switch. [18] In early June, Modelo Especial topped Bud Light as America's largest selling beer by revenue, [96] [19] after Bud Light had held the spot for 20 years. [18]
"Modelo Especial has been positioned, on purpose, for a younger, more diverse market." AB InBev's share price has finally rebounded after suffering an approximately 15% decline since the start of ...