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In 1950, Revlon introduced a red lipstick and nail enamel called "Where's the Fire?", and later used "Fire and Ice" ads. One of the world's first supermodels, Dorian Leigh, starred in some of Revlon's most memorable advertisements of all time. In 1946, Dorian was covered in purple flowers and wrapped in a pale purple sheet for "Ultra Violet."
The lipstick applies like a gloss and dries into a soft matte, promising up to 12 hours of coverage. Ingredients like jojoba oil and Vitamin E ensure it isn’t too drying. $17 at target
Charles Haskell Revson (October 11, 1906 – August 24, 1975) was an American businessman and philanthropist. He was best known as a pioneering figure in the American cosmetics industry as the person who created the first pigment-based nail polish and founded and managed Revlon through five decades.
What reviewers say 💬. 68% of shoppers on Amazon give this L'Oreal lipstick a five-star rating. Many rave about the gorgeous color options and say it goes on smoothly.
Revlon's Fire & Ice ad empowered women to wear makeup for themselves for the first time, taking men out of the equation. It asked questions like, "Do you blush when you find yourself flirting," or "Would you streak your hair with platinum without consulting your husband," and if you answered yes to eight out of the 15 questions, then you were ...
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