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Pepsi-Cola is the drink for you. [1] This 1939 jingle focused on the simple proposition that Pepsi was just as good as Coke, but better value. The Pepsi Generation campaign represented a major shift away from that line of thinking; rather than being just as good as Coke, Pepsi was different from Coke. The Pepsi Generation and its associated ...
Alan Pottasch changed and slightly tweaked Pepsi's slogan to "The Choice of a New Generation" in 1984. [1] The new theme was meant as a break from the past and show that Pepsi had something new to offer consumers, with an emphasis on music. [1] Pottasch developed famous 1980s Pepsi commercials starring Lionel Richie, David Bowie, and Madonna.
During the 1960s, Joanie Sommers sang two popular commercial songs ("It's Pepsi, for those who think young" and "Now you see it, now you don't, oh, Diet Pepsi") for Pepsi-Cola that were run in commercials and for which she came to be often referred to as "The Pepsi Girl." In 1974 Joseph Nicoletti, then of Brooklyn N.Y., now a music-film ...
Prolific commercial and music video director Joe Pytka, who directed the original Pepsi spot, tells Yahoo Entertainment that many people have reached out to him about the reimagining. "Some people ...
No sooner had Pepsi launched its shiny and expensive global campaign starring the effervescent Kendall Jenner in a very "woke" and zeitgeisty protest-themed commercial, it had to pull the ad in ...
You're in the Pepsi Generation" in radio and TV commercials. She came to be referred to as "The Pepsi Girl". [23] [24] Years later she sang the jingle "Now You See It, Now You Don't" for the sugar-free companion product, Diet Pepsi. [14]
The original Pepsi ad came out in 1992. It showed Crawford pull up to an old diner in a red sports car. She also starred in an ad for Diet Pepsi, which also saw her in a white top and drinking the ...
A television commercial for the loyalty program displayed the commercial's protagonist flying to school in a McDonnell Douglas AV-8B Harrier II vertical take off jet aircraft, valued at $37.4 million at the time, which could be redeemed for 7,000,000 Pepsi Points. The plaintiff, John Leonard, discovered these could be directly purchased from ...