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Shiraz wine refers to two different wines. Historically, the name refers to the wine produced around the city of Shiraz in Iran . [ 1 ] [ 2 ] In the current era, "Shiraz" is an alternative name for the Syrah grape, mostly used in Australia and South Africa .
Syrah (/ ˈ s iː r ɑː /), also known as Shiraz, is a dark-skinned grape variety grown throughout the world and used primarily to produce red wine.In 1999, Syrah was found to be the offspring of two obscure grapes from southeastern France, Dureza and Mondeuse Blanche. [1]
The first vintage of Penfolds Grange was made on an experimental basis in 1951 by Penfolds winemaker Max Schubert and were largely given away at the time. [2] Having toured Europe in 1950, Schubert implemented wine-making techniques observed in Bordeaux upon his return, aiming to create a red wine able to rival the finest Bordeaux wines both in terms of quality and ageing potential.
In 1977, the company's administrative and marketing offices moved from the original winery at 3737 South Sacramento Ave, and into space in a new building at 444 Michigan Ave in downtown Chicago. [33] [34] A study of wine marketing in 1980 found that Mogen David consumers apparently had the strongest brand loyalty in the varietal table wine ...
Shiraz, a center of Persian poetry, literature, and art was also known for its wine production, and some of the famous poets, such as Hafez and Saadi, praised the quality and taste of Shiraz wine in their verses. Discovered or existing inscriptions or decorations related to wine are abundant in a variety of artefacts and structures. [21] [22]
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