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Pepsi-Cola is the drink for you. [1] This 1939 jingle focused on the simple proposition that Pepsi was just as good as Coke, but better value. The Pepsi Generation campaign represented a major shift away from that line of thinking; rather than being just as good as Coke, Pepsi was different from Coke. The Pepsi Generation and its associated ...
Jackson had reworked "Billie Jean" for the commercial and titled it "Pepsi Generation". The song was used as the official jingle for the commercials and released as a 7" promo single. The launch of "The Choice of a New Generation" campaign in February 1984 was attended by 1,600 people who were issued with a programme and the 7" single. [67]
During the late 1990s the Spice Girls became the face of Pepsi with the tagline “Generation Next,” inspired by their song Move Over from their album Spiceworld. Promotion included TV commercials, CD singles for the promo single "Step to Me," and collectible cans and glasses with each Spice Girl on a different can or cup.
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Prolific commercial and music video director Joe Pytka, who directed the original Pepsi spot, tells Yahoo Entertainment that many people have reached out to him about the reimagining. "Some people ...
In January 1997, Pepsi announced its new global marketing campaign under the "GeneratioNext" slogan, [19] a continuation of the "Pepsi Generation" advertisement theme.The new slogan aimed to replace the various catch phrases used in the United States such as "Nothing else is a Pepsi", and those used in international markets such as "Change the script" and "Choice of a new generation".
Pepsi says customers can expect the ad to be shown on national television before and during the Chiefs-Ravens game. Megan Thee Stallion’s version of Queen’s iconic song is also available on ...
Alan Pottasch changed and slightly tweaked Pepsi's slogan to "The Choice of a New Generation" in 1984. [1] The new theme was meant as a break from the past and show that Pepsi had something new to offer consumers, with an emphasis on music. [1] Pottasch developed famous 1980s Pepsi commercials starring Lionel Richie, David Bowie, and Madonna.