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This was the first logo officially named the "Pepsi Globe". The design was refined in August 2003 when the typeface was updated and the Pepsi Globe became more detailed. This version remained mostly the same in 2008 when Pepsi redesigned the packaging once more to show different backgrounds on each can, though the color remained blue.
While Pepsi’s 2017 ad generated enough uproar to have negative consequences, the continued fervent meme-ing of Pepsi’s old logo is not likely to be seen as a threat to the company, Shankar said.
In March 2023, Pepsi unveiled a new logo expected to launch in North America in late-2023, and internationally in 2024. The logo is a modernization of the "vintage" Pepsi logo; accompanying branding elements will also shift from blue to black as their primary color. [29] [30]
A 12 fl oz (355 mL) can of Pepsi Throwback from 2010 with the 1973–1987 logo Two-liter plastic bottles of Pepsi Made with Real Sugar from 2015 with the 1940s "Pepsi-Cola" logo. The first release featured the 1940s Pepsi-Cola script in royal blue on a navy blue background with the word "throwback" written in the modern font.
While the "Pepsi Generation" theme dates back to the mid-1960s, the Refresh Project was partially based in the idea of bringing the advertising in line with the company's corporate giving.
Diet Pepsi; Diet 7UP (only outside of the United States) Diet Sierra Mist / Stary; ... This list is incomplete; you can help by adding missing items. (February 2011
It continued to use the 2003 Pepsi design until mid-2012, and then swapped to the new logo. It was discontinued in 2015, following low sales and the swapping of Diet Pepsi's main sweetener from Aspartame to Sucralose.
If you don't TikTok, that's okay; you can just go to the website and navigate to the "Pepsi Drops" section to enter for a chance to get Pepsi Zero Sugar Gingerbread Mini Cans through December 11.