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In February 2015, Endomondo LLC was acquired by athletic apparel maker Under Armour for $85 million. Endomondo, at that time, had over 20 million users. [5] [6] [7] In October 2020, Under Armour announced that Endomondo would be shutting down and selling off MyFitnessPal to the private equity firm Francisco Partners for $345 million. [8]
Dark Sky Distance is a Professional Distance Running Team sponsored by Under Armour and based in Flagstaff, Arizona. The team focuses on events ranging from 1500m to Marathon with representation from the US and Internationally.
Under Armour also had released a product with scent control technology in 2012 titled, "Under Armour Scent Control". This line claims to be designed so that the wearer's scent cannot be detected. [45] Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46]
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Shares of Under Armour (NYSE: UA) slumped 9.6% on Tuesday as of 12:17 p.m. ET.. The athletic apparel and shoe company has had a tough few years, as growth stalled out and profits have taken a hit ...