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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color names that were atypical were selected more often than typical color names, again confirming a preference for atypical color names and for item descriptions using those names. [58] Moreover, those who chose sweatshirts bearing atypical color names were described as more content with their purchase than those who selected similar items ...

  3. Linguistic relativity and the color naming debate - Wikipedia

    en.wikipedia.org/wiki/Linguistic_relativity_and...

    The color spectrum clearly exists at a physical level of wavelengths (inter al.), humans cross-linguistically tend to react most saliently to the primary color terms (a primary motive of Bornstein's work and vision science generally) as well as select similar exemplars of these primary color terms, and lastly comes the process of linguistic ...

  4. Stroop effect - Wikipedia

    en.wikipedia.org/wiki/Stroop_effect

    Typically, when a person is asked to name the color of the word, they take longer and are more prone to errors when the color of the ink does not match the name of the color. The effect is named after John Ridley Stroop, who first published the effect in English in 1935. [2] The effect had previously been published in Germany in 1929 by other ...

  5. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    Infants as young as 12 weeks old exhibit color preferences. [2] Generally, children prefer the colors red/pink and blue, and cool colors are preferred over warm colors. Color perception of children 3–5 years of age is an indicator of their developmental stage. Color preferences tend to change as people age. [3]

  6. Philosophy of color - Wikipedia

    en.wikipedia.org/wiki/Philosophy_of_color

    RGB color star. The philosophy of ... marked by the Names Blue and Yellow, as if the Appearances, or Ideas in his Mind, received from those two Flowers, were exactly ...

  7. How to do the ‘What color is your name?’ quiz on TikTok

    www.aol.com/color-name-quiz-tiktok-155535526.html

    Some people can "see" your name — here's what they see.

  8. Opponent-process theory - Wikipedia

    en.wikipedia.org/wiki/Opponent-process_theory

    Opponent-process theory is a psychological and neurological model that accounts for a wide range of behaviors, including color vision. This model was first proposed in 1878 by Ewald Hering , a German physiologist, and later expanded by Richard Solomon , a 20th-century psychologist.

  9. Synesthesia - Wikipedia

    en.wikipedia.org/wiki/Synesthesia

    Grapheme–color synesthetes, as a group, share significant preferences for the color of each letter (e.g., A tends to be red; O tends to be white or black; S tends to be yellow, etc.) [20] Nonetheless, there is a great variety in types of synesthesia, and within each type, individuals report differing triggers for their sensations and ...