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BMI is a British multinational research firm and subsidiary of Fitch Solutions that provides macroeconomic, industry and financial market analysis, covering 22 industries and 200 global markets. It was founded in 1984 as Business Monitor International and in 2014 was acquired by Fitch Group.
Behavioral Marketing Automation USA: Not disclosed [154] May 19, 2014: Cognea Cognitive computing (conversational artificial intelligence platform) USA: Not disclosed [155] July 31, 2014: CrossIdeas Cloud Security (Identity and Access Governance) ITA: Not disclosed [156] August 11, 2014: Lighthouse Security Group Cloud Security USA: Not ...
The first Master of Marketing Research was developed by the Terry College of Business, University of Georgia in 1979. Marketing faculty, together with leading marketing research professionals, developed a curriculum that "was designed to develop marketing research professionals of the highest caliber and thereby satisfy a critical need of U.S. business."
Online advertising is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising.