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Limca – lemon flavoured soda. Liyo – One of the popular soft drink brands in Delhi & NCR. LMN – lemon drink produced by Parle Agro. Maaza – mango drink from Parle Bisleri bought by Coca-Cola. Mahaajan Beverages – carbonated Kokum drink. Mirinda – brand of fruity sodas in nine flavours distributed.
Citra was a clear lemon- and lime-flavoured soda sold in India in the 1980s and early 1990s. [ 1 ] Citra was owned by Parle Bisleri. Along with other Parle brands, Thums Up, Limca, Gold Spot and Maaza, Citra was sold to Coca-Cola in 1993 in a deal that was reportedly worth $40 million. [ 2 ][ 3 ] At the time of sale, the Parle brands together ...
The Coca-Cola Company by this time had about 60.5% share of the Indian soft-drink market but found out that if it took out Thums Up, it would remain with only 28.7% of the market, hence Thums Up was re-launched, targeting 30- to 40-year-olds. The brand was re-positioned as a "manly" drink, drawing on its strong taste qualities. [12]
Fuljar soda – carbonated drink made using crushed chillies, ginger, mint leaves and spice mix. Fruit juice. Gaajar ka doodh – made from grated carrot and sweetened milk. Ganne ka ras or sugarcane juice. Gud-nimbu sharbat – made of lemon and jaggery. Jal-jeera. Jigarthanda, famous in Madurai.
Website. www.bisleri.com. Bisleri International (formerly Parle Exports and Parle Bisleri) is an Indian multinational company which is best known for the eponymous brand of bottled water. The company was started in the 1970s by Ramesh Chauhan, [7] and sells bottled water and soft drinks. Bisleri conducts most of its business in India, with 150 ...
Varun Beverages Limited (VBL) is an Indian multinational company that manufactures, bottles and distributes beverages. It is the largest bottling company of PepsiCo 's beverages in the world outside the United States. [ 3 ][ 4 ] The company was incorporated in 1995 as a subsidiary of RJ Corp, and named after founder Ravi Jaipuria 's son. [ 5 ]
Campa Cola was a drink created by the Pure Drinks Group, owned by Mohan Singh in the 1970s. Pure Drinks Group were the pioneer in the Indian soft drink industry when they introduced Coca-Cola into India in 1949 and were the sole manufacturer and distributor of Coca-Cola till the 1970s when the drink industry was nationalized for Indian interests.
As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; [1] the two share a long-standing rivalry in what has been called the "cola wars". [2] Pepsi, originally created in 1893 by Caleb Bradham and named "Brad's Drink," was first sold in his drugstore in New Bern, North Carolina. Renamed Pepsi-Cola in 1898 due ...
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