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  2. Requirements management - Wikipedia

    en.wikipedia.org/wiki/Requirements_management

    Requirements come from different sources, like the business person ordering the product, the marketing manager and the actual user. These people all have different requirements for the product. Using requirements traceability, an implemented feature can be traced back to the person or group that wanted it during the requirements elicitation.

  3. Account-based marketing - Wikipedia

    en.wikipedia.org/wiki/Account-based_marketing

    Key accounts are accounts that are identified within organizations as being a focus for account-based marketing. Not all accounts meet the requirements to be designated as a strategic or key account and organizations need to be careful about which accounts to focus on for their account-based marketing efforts or risk losing a valuable client.

  4. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Before designing a distribution system, the supplier needs to determine what distribution channel to achieve in broad terms. The approach to distributing products or services depends on a number of factors including the type of product, especially perishability; the market served; the geographic scope of operations and the firm's overall mission and vision.

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  6. Sales territory - Wikipedia

    en.wikipedia.org/wiki/Sales_territory

    A sales territory is the customer group or geographical area for which an individual salesperson or a sales team holds responsibility. Territories can be defined on the basis of geography, sales potential, history, or a combination of factors. Companies strive to balance their territories because this can reduce costs and increase sales. [1]

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  8. Requirement - Wikipedia

    en.wikipedia.org/wiki/Requirement

    For example, a maximum development cost requirement (a process requirement) may be imposed to help achieve a maximum sales price requirement (a product requirement); a requirement that the product be maintainable (a product requirement) often is addressed by imposing requirements to follow particular development styles (e.g., object-oriented ...

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