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  2. Lululemon dominated the pricey athleisure market for years ...

    www.aol.com/lululemon-dominated-pricey-ath...

    Lululemon’s demographic has shifted – originally marketed toward suburban women in their 30s and 40s, its stores are increasingly filled with younger, close to preteen-aged shoppers.

  3. Lululemon Athletica - Wikipedia

    en.wikipedia.org/wiki/Lululemon_Athletica

    Lululemon Athletica Inc., commonly known as lululemon (/ ˌ l uː l u ˈ l ɛ m ə n / loo-loo-LEM-ən; styled in all lowercase [2]), is a Canadian-American multinational premium athletic apparel retailer headquartered in British Columbia and incorporated in Delaware, United States. [4]

  4. Lululemon Athletica (LULU) Q2 2024 Earnings Call Transcript - AOL

    www.aol.com/lululemon-athletica-lulu-q2-2024...

    Image source: The Motley Fool. Lululemon Athletica (NASDAQ: LULU) Q2 2024 Earnings Call Aug 29, 2024, 4:30 p.m. ET. Contents: Prepared Remarks. Questions and Answers. Call Participants

  5. Market intelligence - Wikipedia

    en.wikipedia.org/wiki/Market_intelligence

    MI is defined as being composed of three main activities, these activities are Information Acquisition, the gathering of marketing information that is required for current and future customer needs, Information Analysis which is the intelligence gained from the information collected and Information Activation, which is using the intelligence to ...

  6. Lululemon CEO 'confident' in US sales inflection - AOL

    www.aol.com/finance/lululemon-ceo-confident-us...

    Lululemon pulled back on its cadence of new merchandise in its US stores this year, which McDonald is now reversing. "All data has pointed to a brand that is still highly engaged with our guest ...

  7. Customer analytics - Wikipedia

    en.wikipedia.org/wiki/Customer_analytics

    Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing , site selection , and customer relationship management .

  8. The Lululemon controversy over 'certain customers' comment ...

    www.aol.com/news/lululemon-controversy-over...

    Athletic apparel company, Lululemon, is facing backlash after founder and former CEO, Chip Wilson's recent comments that "certain customers" should be discouraged from shopping at its stores.

  9. RFM (market research) - Wikipedia

    en.wikipedia.org/wiki/RFM_(market_research)

    For example, a service-based business could use these calculations: Recency = 10 – the number of months that have passed since the customer last purchased [ 2 ] Frequency = the maximum of "the number of purchases by the customer in the last 12 months (with a limit of 10)" and 1