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Tusker is a beer brand owned by East African Breweries, with over 700,000 hectolitres being sold in Kenya per year. It is also the largest African beer brand in the Diageo group. [1] It is a 4.2% ABV pale lager. The beer's slogan "Bia yangu, Nchi yangu" means "My beer, My country" in Kiswahili.
Skol Brewery Limited was established in 2009 as a subsidiary of Unibra, [4] [5] A Belgian investment company that has been involved in the African beer industry for several decades. It is located at the edge of the capital city of Rwanda, Kigali. [ 6 ]
Beer (known as pombe in Swahili) is an integral part of Tanzanian society, and local brands hold a strong sense of national pride and economic value. Tanzania is the sixth-largest per-capita consumer of beer in Africa. [3] Over 90% of beer consumption is of homemade-style brews; however the most recognizable bottled brands include: [4]
Zambian Breweries Plc is part of Anheuser-Busch InBev (ABInBev), the largest brewer in the world, with more than 400 beer brands and some 200,000 employees in over 50 countries. Zambian Breweries was established in Zambia in 1968 and its product range has grown to include clear beers such as Mosi Lager, Castle, Carling Black Label, Eagle ...
The global beer market is on track to generate $688.4 billion in sales by 2020. So, in having just a couple of percentage points share of this market, a beer brand can be hugely lucrative.
Beer has been brewed by Armenians since ancient times. One of the first confirmed written evidences of ancient beer production is Xenophon's reference to "wine made from barley" in one of the ancient Armenia villages, as described in his 5th century B.C. work Anabasis: "There were stores within of wheat and barley and vegetables, and wine made from barley in great big bowls; the grains of ...
The new beer soon became popular amongst the prospectors of the gold rush, and in 1889 one of Johannesburg's early newspapers, The Digger's News, declared it "a phenomenal success." In 1895, on the success of Castle Lager, South African Breweries (SAB) was founded, with its head office being the Castle Brewery.
ABL has been manufacturing CLUB Premium Lager for over 85 years. CLUB Premium Lager sold under the tagline, "Beer deԑ ԑnoaa ne CLUB" and the moniker 'Charlie' is Ghana's #1 selling beer. The company introduced CLUB Shandy in the early 1990s, and [4] Eagle Lager in the 2010s while Beta Malt in PET pack was introduced in 2015.