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During World War II, it switched production to support the war effort, manufacturing 20 mm shells, and parts for airplanes, tanks and guns. Later, it was sold to McGraw-Edison Company (which also owned Eskimo fans and Toastmaster), and then to Raytheon, in 1979. In 1998, Raytheon Commercial Laundry sold the brand to Alliance Laundry Systems. [2]
In 2009, the Alliance Laundry Systems University (ALSU) was founded as a corporate university available online to authorized Alliance Laundry Systems distributors, route operators and customers. [18] In March 2014, the Alliance Laundry acquired Primus Laundry Equipment headquartered in Gullegem, Belgium for approx. $259.4 million. [3] [19] [20]
It sells performance auto parts, aftermarket accessories, tools, and race apparel. JEGS was founded by Jeg Coughlin Sr. in 1960 as a small speed shop. [1] Jeg's remained family owned and operated until 2022 when a majority stake of the company was purchased by Greenbriar Equity Group .
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Premium pricing (also called prestige pricing [40]) is the strategy of consistently pricing at, or near, the high end of the possible price range to help attract status-conscious consumers. The high pricing of a premium product is used to enhance and reinforce a product's luxury image.
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