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Lay's Kettle Cooked Sea Salt & Vinegar Potato Chips Photo by Bobbi Dempsey This variety combines two elements that each tend to provoke strong opinions— vinegar flavor and kettle-cooked texture.
Lay's (/ l eɪ z /) is a brand of potato chips with different flavors, as well as the name of the company that founded the chip brand in the United States. The brand is also referred to as Frito-Lay, as both Lay's and Fritos are brands sold by the Frito-Lay company, which has been a wholly owned subsidiary of PepsiCo since 1965.
They were first introduced in 1998, and were marketed using the Lay's, Ruffles, Doritos, and Tostitos brands. Although initially popular, charting sales of $400 million in their first year, they subsequently dropped to $200 million by 2000, as Olestra caused "abdominal cramping, diarrhea , fecal incontinence ["anal leakage"], and other ...
In 2010, Frito-Lay reformulated Lay's Kettle and Lay's flavored chips into a new variant labeled as being made with all-natural ingredients. [31] Sales of Lay's potato chips grew by 8% following the change to all-natural ingredients. As a result, Frito-Lay announced in 2010 its plans to convert approximately half of all Frito-Lay products ...
In a Jan. 31 post on Instagram, Lay’s said its new potato chip flavor would be part of IHOP’s Rooty Tooty Fresh ’N Fruity series, which the breakfast food chain relaunched last year. Unlike ...
Ruffles (known as Lays Maxx or Lays Max in some countries and Walkers Max, Walkers Max Double Crunch or Walkers Max Strong for the UK and Ireland markets, and Lays Ondas for Peru) is an American brand of crinkle-cut potato chips.
Lay's Stax are heavier and thicker than Pringles. The shape of Stax is a simple curve called a hyperbolic cylinder , while Pringles are formed into a double-curve known as a hyperbolic paraboloid . Stax have the flavoring spread across the inside curve of the chip while Pringles have them across the outside curve.
In the past, some Frito-Lay brand seasoned products, including some flavors of Sun Chips, contained pork enzymes in addition to herbs, cheese, and other seasonings. Frito-Lay's web site [8] states that they use enzymes from pigs (porcine enzymes) in some of their seasoned snack products to develop "unique flavors".
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