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The origin of local SEO can be traced back [5] to 2003-2005 when search engines tried to provide people with results in their vicinity as well as additional information such as opening times of a store, listings in maps, etc. Local SEO has evolved over the years to provide a targeted online marketing approach that allows local businesses to ...
Location search optimization (LSO) [1] is the process of improving the visibility of a website or a webpage by reaching more readers through location-enabled devices. The LSO is a new step in a line of web optimization methods, which began with search engine optimization (SEO) to boost search rankings, and social media optimization (SMO) to make content more sharable.
Google Get Your Business Online is a program launched by Google in 2011 aimed at increasing the web presence of small businesses and cities by providing free advice on search engine optimization and helping business owners update their information on Google for free. [1] The program started rolling out across the US in 2012.
Google for instance, will present results from its directory (called Google Business Profile) in Google Maps and also in the search engine results pages [6] in the form of a local pack. One can also look for local information by searching Apple Maps [ 7 ] Search engines offer local businesses the possibility to upload their business data to ...
Google Maps Bing Maps MapQuest Mapy.cz OpenStreetMap ... Live Local Listings, Yellow Pages, ... Embed HTML Iframe link Yes Yes Yes Yes
Google Maps is a web mapping platform and consumer application offered by Google. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets (Street View), real-time traffic conditions, and route planning for traveling by foot, car, bike, air (in beta) and public transportation.
Examples of these include Search, Gmail, Translate or Google Maps. Third-party apps can use these APIs to take advantage of or extend the functionality of the existing services. The APIs provide functionality like analytics, machine learning as a service (the Prediction API) or access to user data (when permission to read the data is given).
It was developed at Google's Zürich engineering office, [2] and released late October 2014. [3] Location codes created by the OLC system are referred to as "plus codes". Open Location Code is a way of encoding location into a form that is easier to use than showing coordinates in the usual form of latitude and longitude. Plus codes are ...