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Continental Baking Company purchased Taggart in 1925. [7] This made Wonder Bread a national brand and added "It's Slo Baked" to the logo. [8] In the 1930s, Continental Baking began marketing Wonder Bread in sliced form nationwide, one of the first companies to do so; this was a significant milestone for the industry and for American consumers, who, at first, needed reassurance that "wonder-cut ...
In 1925 it bought Taggart Baking Company, the maker of Wonder Bread, and became the largest commercial bakery in the United States. [9] [10] Twinkie snack cakes were invented in 1930 in Schiller Park, Illinois, by James Alexander Dewar, a baker at Continental Baking Company. Continental was based in New York from 1923 to 1984. [11]
Dorsch's White Cross Bakery, also known as the Wonder Bread Factory, is a complex of historic structures located in the Shaw neighborhood of Washington, D.C. It was entered in the District of Columbia Inventory of Historic Sites in 2011 and listed on the National Register of Historic Places in 2012.
The Akron Baking Co., established in the 1890s, built the two-story brick building in 1914 for $3,000 (about $55,000 today) and equipped it with more than $150,000 in machinery — or $2.7 million ...
The company's best-known products include Hostess Twinkies, and Dolly Madison Cakes and of course, Wonder Bread.Fresh out of bankruptcy, Interstate Bakeries is launching a Wonder Bread maker goes ...
In January 2013 it was announced that Flowers Foods had offered to buy six of Hostess' bread brands, including Wonder Bread. The deal, initially structured at $360 million, involved 20 bakeries and 38 depots. [79] Flowers Foods won the bid to purchase five of the six bread brands (except Beefsteak, purchased by Grupo Bimbo) on February 28. [75]
Feb 27 (Reuters) - Flowers Foods Inc (FLO) is set to buy Hostess bread brands including Wonder bread for $360 million after no other bidder stepped up to make a competing offer, a source familiar ...
The best thing since sliced bread. This episode is the dramatization of the rise of the Continental Baking Company during the mid-20th century under the leadership of Lee Marshall with the development of Wonder Bread, the first nationwide available pre-sliced white bread, and the supermarket bakery snack Twinkie.