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In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product. Customarily, coupons are issued by manufacturers of consumer packaged goods [ 1 ] or by retailers, to be used in retail stores as a part of sales promotions .
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A convenience buyer only goes to a store and purchase the product they want to get in full price. However, price buyer wants a low price, so they would clip out the coupon they got from the newspaper and redeem the coupon in the department store for a discount. Thus, fencing and versioning are just the ways of how we can address different ...
Meituan.com is a group-discount website that sells vouchers from merchants for deals, subject to a minimum number of buyers who demand a discount, from which Meituan generates commissions. [3] Meituan.com generates most of its revenue from mobile application services. The company has partnering agreements with over 400,000 local Chinese businesses.
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