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  2. Situation, task, action, result - Wikipedia

    en.wikipedia.org/wiki/Situation,_task,_action...

    The situation, task, action, result (STAR) format is a technique [1] used by interviewers to gather all the relevant information about a specific capability that the job requires. [ citation needed ] Situation : The interviewer wants you to present a recent challenging situation in which you found yourself.

  3. Social media influencer - Wikipedia

    en.wikipedia.org/wiki/Social_media_influencer

    He has identified types of influencers who are responsible for the "generation, communication and adoption" of messages; connectors network with a variety of people, have a wide reach, and are essential to word-of-mouth communication; [23] mavens use information, share it with others, and are insightful about trends.

  4. Celebrity branding - Wikipedia

    en.wikipedia.org/wiki/Celebrity_branding

    Celebrity branding or celebrity endorsement is a form of advertising campaign or marketing strategy which uses a celebrity's fame or social status to promote a product, brand or service, or to raise awareness about an issue. [1]

  5. The ‘rock star’ preacher influencing young people online

    www.aol.com/rock-star-preacher-influencing-young...

    Preacher and social media star Abul Baraa has a wide reach among German-speaking young Muslims. - Abul Baraa/YouTube Abul Baraa, a 51-year-old German citizen, has repeatedly denied any connection ...

  6. Social media and political communication in the United States

    en.wikipedia.org/wiki/Social_media_and_political...

    An example of what can be done on Facebook is, "an individual creates multimedia content like a video on the cognitive level", which allows for mass interaction between hundreds of people. [16] This free interaction between people on Facebook attracted political figures to use social media by to help promote their ideals.

  7. Celebrity influence in politics - Wikipedia

    en.wikipedia.org/wiki/Celebrity_influence_in...

    Celebrities such as Oprah Winfrey have become active in politics, with Winfrey endorsing Barack Obama's presidential campaign in 2008.. Celebrity influence in politics, also referred to as "celebrity politics," or "political star power," is the act of a prominent person using their fame as a platform to influence others on political issues or ideology.

  8. Gena Rowlands Remembered: How ‘A Woman Under the Influence ...

    www.aol.com/gena-rowlands-remembered-woman-under...

    Gena Rowlands, 'The Notebook' and 'A Woman Under the Influence' Star, Dies at 94. Gena Rowlands Has Alzheimer's Disease, Says Her Son and 'The Notebook' Director Nick Cassavetes

  9. Two-step flow of communication - Wikipedia

    en.wikipedia.org/wiki/Two-step_flow_of_communication

    For example, in the field of science communication, Matthew Nisbet describes the use of opinion leaders as intermediaries between scientists and the public as a way to reach the public via trained individuals who are more closely engaged with their communities, such as "teachers, business leaders, attorneys, policymakers, neighborhood leaders ...