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In 2021, TikTok created its own version of Wrapped – "Year on TikTok" – which didn't arrive again last year. But third-party websites offer the chance to quantify and collate your TikTok use ...
A third-party project called Vantezzen takes TikTok data and generates a Wrapped-like analysis for those who want to know how many minutes they spent doom scrolling.
TikTok has launched its research API and has started giving more people access to its data as part of its "continued commitment to transparency and accountability," the ByteDance-owned service ...
At the same time, Bright Data, in collaboration with the Molly Rose Foundation charity, released a research report titled "Preventable yet Pervasive: The Prevalence and Characteristics of Harmful Content, Including Suicide and Self-Harm Material, on Instagram, TikTok, and Pinterest." This study provided insights into the extent and nature of ...
Unlike traditional market research methods such as surveys, focus groups, and data mining which are time-consuming and costly, and which take weeks or even months to analyze, marketers can use social media to obtain 'live' or "real time" information about consumer behavior and viewpoints on a company's brand or products. This can be useful in ...
In December 2022, Indiana Attorney General Todd Rokita filed two separate lawsuits against TikTok in the Allen County Superior Court in Fort Wayne, Indiana. [12] The first complaint alleged that the platform exposed inappropriate content to minors, and that TikTok "intentionally falsely reports the frequency of sexual content, nudity, and mature/suggestive themes" on their platform which made ...
Data mining is a particular data analysis technique that focuses on statistical modeling and knowledge discovery for predictive rather than purely descriptive purposes, while business intelligence covers data analysis that relies heavily on aggregation, focusing mainly on business information. [4]
TikTok still has a long way to go before it competes with the $2 trillion valuation of companies like Apple. However, the bottom line is that user penetration and in-app revenue are both showing ...