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  2. Willingness to pay - Wikipedia

    en.wikipedia.org/wiki/Willingness_to_pay

    In behavioral economics, willingness to pay (WTP) is the maximum price at or below which a consumer will definitely buy one unit of a product. [1] This corresponds to the standard economic view of a consumer reservation price. Some researchers, however, conceptualize WTP as a range.

  3. Linear utility - Wikipedia

    en.wikipedia.org/wiki/Linear_utility

    In equilibrium, the utility of every agent is the maximum utility of a bundle in the budget set; if the budget set is the same, then so is the maximum utility in that set. b. The price vectors are not proportional. This means that the price of some goods changed more than others. Define the highest price-rise as:

  4. Monopoly price - Wikipedia

    en.wikipedia.org/wiki/Monopoly_price

    [1] [2] [3] The monopoly always considers the demand for its product as it considers what price is appropriate, such that it chooses a production supply and price combination that ensures a maximum economic profit, [1] [2] which is determined by ensuring that the marginal cost (determined by the firm's technical limitations that form its cost ...

  5. Market clearing - Wikipedia

    en.wikipedia.org/wiki/Market_clearing

    A market-clearing price is the price of a good or service at which the quantity supplied equals the quantity demanded, also called the equilibrium price. [2] The theory claims that markets tend to move toward this price. Supply is fixed for a one-time sale of goods, so the market-clearing price is simply the maximum price at which all items can ...

  6. Price - Wikipedia

    en.wikipedia.org/wiki/Price

    In economics, the market price is the economic price for which a good or service is offered in the marketplace. It is of interest mainly in the study of microeconomics . Market value and market price are equal only under conditions of market efficiency , equilibrium , and rational expectations .

  7. Economic equilibrium - Wikipedia

    en.wikipedia.org/wiki/Economic_equilibrium

    The equilibrium price in the market is $5.00 where demand and supply are equal at 12,000 units; If the current market price was $3.00 – there would be excess demand for 8,000 units, creating a shortage. If the current market price was $8.00 – there would be excess supply of 12,000 units.

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  9. Utility maximization problem - Wikipedia

    en.wikipedia.org/wiki/Utility_maximization_problem

    In practice, a consumer may not always pick an optimal bundle. For example, it may require too much thought or too much time. Bounded rationality is a theory that explains this behaviour. Examples of alternatives to utility maximisation due to bounded rationality are; satisficing, elimination by aspects and the mental accounting heuristic.