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  2. Promotional model - Wikipedia

    en.wikipedia.org/wiki/Promotional_model

    The responsibilities of the promotional model depend on the particular marketing campaign being carried out, and may include: increasing product awareness, providing product information, creating an association in the consumer's mind between the product or brand and a particular idea, and handing items to consumers, such as a sample of the ...

  3. Brand ambassador - Wikipedia

    en.wikipedia.org/wiki/Brand_ambassador

    A promotional model is a type of a spokesmodel, trade show model and convention model. These models carry out functions beyond representation of the company in a positive light. The main difference between a brand ambassador and a promotional model is in the way they represent the product/service.

  4. Model (person) - Wikipedia

    en.wikipedia.org/wiki/Model_(person)

    A promotional model is a model hired to drive consumer demand for a product, service, brand, or concept by interacting in person with potential consumers. The vast majority of promotional models tend to be attractive in physical appearance. They serve to provide information about the product or service and make it appealing to consumers.

  5. Résumé - Wikipedia

    en.wikipedia.org/wiki/Résumé

    A résumé is a marketing document in which the content should be adapted to suit each individual job application or applications aimed at a particular industry. In late 2002, job seekers and students started making interactive résumés such as résumés having links, clickable phone numbers and email addresses.

  6. Promotional representative - Wikipedia

    en.wikipedia.org/wiki/Promotional_representative

    Promotional representatives, also known as promo reps, are people who are hired to promote a brand, product, or service. They are generally hired by event marketing agencies, staffing agencies, and companies choosing to promote their products , services , and brands through the use of live events, mobile tours, and guerrilla marketing instead ...

  7. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion has a tactical, rather than strategic role in marketing communications and brand strategy, it is also a form of advertisement used within a short period of time. Researchers Farhangmehr and Brito reviewed the definitions of sales promotions in marketing texts and journals and identified a set of common characteristics of sales ...

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