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  2. Infrastructure as a service - Wikipedia

    en.wikipedia.org/wiki/Infrastructure_as_a_service

    IaaS services are typically billed as a utility: cost reflects the amount of resources allocated or consumed. Typically, IaaS involves the use of a cloud orchestration technology such as OpenStack, Apache CloudStack, or OpenNebula. It manages the creation of a virtual machine (VM) and decides on the hypervisor (i.e. physical host) in order to ...

  3. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    Marketing is a complex field of decision making which involves a large degree of both judgment and intuition on behalf of the marketer. [10] The enormous increase in complexity that the individual decision-maker faces renders the decision-making process almost an impossible task. The marketing decision engine can help distill the noise.

  4. Software as a service - Wikipedia

    en.wikipedia.org/wiki/Software_as_a_service

    Software as a service (SaaS / s æ s / [1]) is a cloud computing service model where the provider offers use of application software to a client and manages all needed physical and software resources. [2] Unlike other software delivery models, it separates "the possession and ownership of software from its use". [3]

  5. IT as a service - Wikipedia

    en.wikipedia.org/wiki/IT_as_a_service

    ITaaS is not a technology shift - such as a move to increase the use of virtualization. Rather, it is an operational and organizational shift to running IT like a business and optimizing IT production for business consumption. IT organizations that adopt ITaaS are most likely to use the best practices for IT service management as defined in ITIL.

  6. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

  7. Marketing decision support system - Wikipedia

    en.wikipedia.org/wiki/Marketing_decision_support...

    It consists of information technology, marketing data, systems tools, and modeling capabilities that enable it to provide predicted outcomes from different scenarios and marketing strategies. [ 1 ] [ 2 ] MKDSS assists decision makers in different scenarios and can be a very helpful tool for a business to take over their competitors.

  8. American Express (AXP) Q4 2024 Earnings Call Transcript - AOL

    www.aol.com/american-express-axp-q4-2024...

    So, as we look at this year and beyond, we're going to continue with our strategy of investing at high levels in innovative value propositions, marketing, and technology to drive growth.

  9. as a service - Wikipedia

    en.wikipedia.org/wiki/As_a_service

    "X as a service" (rendered as *aaS in acronyms) is a phrasal template for any business model in which a product use is offered as a subscription-based service rather than as an artifact owned and maintained by the customer. Originating from the software as a service concept that appeared in the 2010s with the advent of cloud computing, [1] [2] the template has expanded to numerous offerings in t