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The fashion industry, particularly manufacture and use of apparel and footwear, is a significant driver of greenhouse gas emissions and plastic pollution. [1] The rapid growth of fast fashion has led to around 80 billion items of clothing being consumed annually, with about 85% of clothes consumed in United States being sent to landfill.
According to Medimark Research Inc., a marketing research company, teenagers are important to marketers because they "have significant discretionary income; spend family money, as well as influence their parents' spending on both large and small household purchases; establish and affect fashion, lifestyle, and overall trends; and provide a 'window' into our society – a view of how it is now ...
The transformative power of clothes, the impact of changes in colors and style. A video on social expression through dress. Fashion psychology, as a branch of applied psychology, applies psychological theories and principles to understand and explain the relationship between fashion and human behavior, including how fashion affects emotions, self-esteem, and identity.
Trickle-down fashion is a model of product adoption in marketing that affects many consumer goods and services. It states that fashion flows vertically from the upper classes to the lower classes within society, each social class influenced by a higher social class. Two conflicting principles drive this diffusion dynamic. Lesser social groups ...
Customers who want to purchase fashion brands frequently follow fashion authorities on social media and heed their recommendations for purchasing fashion products. [ 13 ] In January 2021, the Italian fashion house Bottega Veneta deleted all its social media accounts "to lean much more on its ambassadors and fans" to spread the company's social ...
Fashion activism is the practice of using fashion as a medium for social, political, and environmental change. The term has been used recurringly in the works of designers and scholars Lynda Grose, Kate Fletcher, Mathilda Tham, Kirsi Niinimäki, Anja-Lisa Hirscher, Zoe Romano, and Orsola de Castro, as they refer to systemic social and political change through the means of fashion.
Exposure to the negative ways in which women are portrayed in the media has an effect on how boys view women in society and how girls view themselves. Statistically, a significant number of young children are exposed to sexualized media texts from early childhood. Influence upon girls' self-image has been reported for girls as young as 5 or 6 ...
Many research studies have also analyzed the negative effects of social media on adolescents’ mental health, however. In the same study conducted by Dr. Shapiro and Dr. Margolin, they discovered that social networking sites, such as Facebook, make it easier for adolescents to compare themselves to their peers. [12]