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Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.
www .semrush .com. Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. [4] [5] The platform is used for keyword research, competitive analysis, site audits, backlink tracking, and comprehensive online visibility insights. [6] The keyword research tool provides various data points on each keyword. [7]
Domain Authority (DA), a website metric developed by Moz, is a predictive metric to determine a website's traffic and organic search engine rankings. Domain Authority is based on different link metrics, such as number of linking root domains, number of total backlinks, and the distance of backlinks from the home page of websites.
The main academic full-text databases are open archives or link-resolution services, although others operate under different models such as mirroring or hybrid publishers. Such services typically provide access to full text and full-text search, but also metadata about items for which no full text is available.
Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6] GA4 is the default Google Analytics installation and is the renamed version for the (App ...
The Keyword Services Platform ( KSP) is a keyword research tool available through Microsoft adCenter, which contains a set of algorithms for providing information about keywords used in search engine queries. The KSP was originally conceived by ZhaoHui Tang, Dylan Huang, Wayne Guan, Jiong Feng, Li Luo, Ken Kwok, Fred Nie at Microsoft adCenter ...
Google Scholar is a freely accessible web search engine that indexes the full text or metadata of scholarly literature across an array of publishing formats and disciplines. . Released in beta in November 2004, the Google Scholar index includes peer-reviewed online academic journals and books, conference papers, theses and dissertations, preprints, abstracts, technical reports, and other ...
Semantic Scholar is a research tool for scientific literature powered by artificial intelligence. It is developed at the Allen Institute for AI and was publicly released in November 2015. [2] Semantic Scholar uses modern techniques in natural language processing to support the research process, for example by providing automatically generated ...