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Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to handle a Whopper.
The 1950s–60s Burger King logo. Burger King was founded in 1953 in Jacksonville, Florida, as Insta-Burger King by Keith G. Cramer and his wife's uncle, Matthew Burns. Their first stores were centered around a piece of equipment known as the Insta-Broiler, which was very effective at cooking burgers.
This is a list of the various advertising programs fast food restaurant chain Burger King has employed over the course of its history. It includes promotional slogans, jingles and media tie-ins . Slogans
Most noticeably, the Burger King logo will have a brand-new look. Burger King has revealed a new logo for the first time in more than 20 years. The Burger King Logo Is Changing for the First Time ...
Burger King is getting a new image overall – with a vibrant nod to its retro roots. On Thursday, the fast food chain announced its branding redesign, which includes its logo, food packaging and ...
The Burger King is a king character used as the primary mascot for the fast-food restaurant chain of the same name. The first iteration of the Burger King was part of a sign at the first Burger King restaurant in Miami, Florida, in 1955. Later signs showed the King sitting on a "burger throne" as well as atop the BK sign while holding a beverage.
Burger King Corporation (BK, stylized in all caps) is an American multinational chain of hamburger fast food restaurants.Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based restaurant chain.
Designers told Insider that Burger King's new look successfully incorporates the brand's original design while appealing to modern sensibilies. Burger King's nostalgic rebrand was a huge hit. 2 ...